I'm writing this from Uttoxeter Racecourse where around 600 businesses are coming to-day to heare my seminars for HMRC. I came here a
early this morning when there was still a mist over the course. Whilst there's no racing to-day, you could just imagine the thundering of the horses coming down the track. Which made me think about  YOUR need to watch out for Thundering Hooves. In this time of recession, your competitors may be even more hungry and chasing after your customers. So ring fence your customers by keeping in touch with them.

Do you know how close your competitors are behind you? How will you keep ahead and go on past the winning post?
And, interestingly, how can you worry your biggest competitors and be their thundering hooves?

Now is a great time to test the relationship your competitors have with their customers? Are they letting them down? What should they be doing better? What can you do for them?